Specialist exhibition and set builders, Creator International, required the design and implementation of a strong, highly visual brand to promote their services within an extremely competitive and creative market. High profile clients of Creator include BMW Sauber, Coca Cola and Vodafone.

The design solution incorporated a three dimensional ‘C’ device in vibrant blood orange colour scheme to represent the 3D aspect of the business, combined with a modular treatment of the Creator lettering reflecting the structured exhibition systems.

In addition to the identity the project included a full stationery range, comprehensive website, marketing literature, presentation Powerpoint system and vehicle livery.